Thursday, January 7, 2021

What is the Relation Between Product Coloring and Trademark Registration?

 

Trademark Registration

It is important to know that color of a brand is not same as color trademark. If when a brand symbol or sign is trademarked, it does not mean that the color is also trademarked. The main idea for trademark registration of symbol or color is marketing technique and reaches out to potential group. With grabbing the attention of customers, it may not be easy to reach out to audience at large who can contribute to boost company sales. A trademark with distinctive character and color scheme is more likely to attract attention of customers compared to others. As per market experts, color scheme is a vital part to choose for your brand that would set it apart from the rest. The brand is to be recognized by symbol and color, it is important to choose the right one.

This is something of great importance for TrademarkRegistration as a single mistake or the choice of illusionary color scheme may result in rejection of trademark registration. Therefore, before you opt for trademark registration online, it is better to know about the color combination and whether it indicates the brand service properly before you want its registration.

What do you understand as mark?

There are no such judicial precedents to know about trademark protection for color or its combination; one should check what law permits in terms of registration of color of brand. When unable to decide about the correct color scheme for your trademark before you opt for OnlineTrademark Registration, it is better to choose an attorney from reliable source who can help you with the correct color scheme relating to product and service of brand. In case, the symbol does not indicate any specific color, it is deemed for registration for all colors.

How distinctiveness of color works in trademark?

When planning to register a trademark with specific color on it, you should know about correct rules so that the registration is granted in the first go. In case of rejection, it takes time to reapply it and get it sanctioned. If the combination of colors used is the only distinctive features that are used for the product, it is better to mention it specifically at the time of registering for the trademark. If the applicant wishes to trademark any specific color, he or she needs to make application for the same notifying that they want the color to get registered along with its trademark. If you can distinguish it correctly at the time of registering for the trademark, it shall help you to choose the correct one.

Given this situation, it is better to declare the purpose of use of the color when opting for its registration to avoid any problem of registration or rejection. If the color you choose is already in use, then it may be challenging to put it into use for your trademark. You have to make the right choice of color relating to your trademark.

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