USA Trademark Registration Made Simple

Trademarks are used to recognize and guarantee a service or product as belonging to a specific company. They distinguish the trademarked product from all others, so customers cannot be confused as to who is offering the product or service.

Ownership of a trademark does not gift ownership of the word of an image that is being trademarked. Rather, it offers the holder the exclusive right to use the mark on services and goods, and the capability to stop others from doing so.

Trademarks exist in the form of:

• phrases
• insignia
• designs
• symbols
• letters
• shapes, sounds, colors, and smells can even be trademarked in certain cases.
• the shape of goods and packaging.

Service marks are similar like that of the trademarks, except that they are used to recognize the provider of services, rather than a provider of goods.

If you are searching for lawful protection of audiovisual works, works of art, computer programs, written works or adverts or databases, then copyright is what is required instead of a trademark.

What does a trademark safeguard?

Trademarks usually provide protection only in the countries in which they are used or registered. For brands that intend to sell in several countries, trademark applications should be made in each of those countries. Even when not planning to sell in a country, trademark registration is greatly suggested, as it is the first essential step to stop counterfeiting.

How long does a trademark registration service last?

After filing, federal trademark rights last for ten years. But, this can be renewed if the trademark is still being used to recognize goods and services.

How to get a trademark in the USA?

Brands will be pleased to hear that a trademark can be applied online comparatively fast, and hiring a lawyer may not be essential. By visiting the USPTO website and completing the appropriate application forms, you can obtain your procedure of trademark registration begin today.

During the application procedure, you will be asked to offer:

• Entity type of applicant (e.g. corporation, individual etc.)
• Contact and address details for the mark owner
• The mark you intend to register, to be submitted as

ü  standard characters, if you are not claiming a specific font style, size, and/or color;

ü  sound mark that is non-visual, to be offered as an audio file, and a musical score, as well as a comprehensive mark description.

ü  a special form, if the mark includes a design or words mixed with a design, or if it’s showcased in a particular color, size, or font style; or

• the class of mark, form a list offered by the USPTO

After you are certain that your online trademark registration is prepared for submission, and does not clash with other present trademarks, the application can be submitted. The whole process will possibly take around a year.

To get going, applicants can anticipate to wait 3 to 4 months prior to the application is chosen up by USPTO.