Trademark Mistakes to Avoid When Applying for Online Registration

 

When planning to register a trademark online, it requires several considerations to apply it right. A single mistake can delay the registration process and you have to again apply for it. Therefore, when opting for trademark registration online, it is important to check the tips and important considerations. In addition, you should produce the correct documents with the application to be checked by higher authority for scrutiny. Only then the trademark registration will be considered by the higher authority.

Use the trademark in commerce

Before you register a trademark, do not forget to use in commerce as it would protect your brand name in the online market. It would be easy for your consumers to identify the brand name from the rest available in the market. It should relate to the specific category of service or product. This is where you can apply for the intent to use the mark as per the rules from U.S. trademark. You should check the rules and regulations before applying for it.

Need to search for similar marks in use 

Without knowing about existence of the similar mark in the mark, you cannot opt for trademark registration. If there is similar trademark, it may not get registered as it will result in confusion and other problems. The law mainly operates on priority basis for which a thorough search online for the mark can help.

Have you selected a distinctive trademark?

Yes, it is important to choose a distinctive trademark that is relevant to the service or product of your business. It should be easy for the consumer class to identify the item. And this is how it stands out from the rest in the market. Try to pick descriptive term for the trademark that makes it easy to identify the brand.

Moreover, generic terms are not eligible to register it as trademark. Try to find something out-of-the-box and it should indicate the service or product of your brand. If the mark is not correct, it will be rejected by USPTO and you will have to start by filling up the application from the beginning. It will take a lot of time before you can get the trademark registered and start to use it for your business.

Importance of choosing right trademark class

It is important to choose the right trademark class and category that matches your brand service perfectly. If it is not correctly categorized, it will be rejected for trademark registration. Therefore, know the right category and trademark class that would be easy for you to get it registered in quick time. This is where the attorneys can help you with and identify the right class for the trademark while applying for registration. You have to mention the trademark class in the application form and it will be scrutinized by higher authority before approving it.

After these are completed, you should not forget to keep a check on the application status online. This would help you know when it is sanctioned and you can start using it.