Choosing a unique name, mark or logo can be challenging for your business. Being a proprietor, one should know how to protect the fruit of one’s labor. Try to get it registered from a reliable source before you wish it for your business. If you have to set the company in hurry and yet to go for the mark and its registration, you can go for it now. When the company is in operation, you can go for the process and it is a suitable step to invest for the protection of the brand name.
However, trademarks registered in India aren’t valid worldwide. For this, one should go by details of US trademark laws and rules and know the details.
Difference Of Name Approval For Trademarks Act And Companies Act
When starting a company, the first thing is to get your business name approved by the registrar. The person may reject the name and deny for its registration if it is found similar to an already existing one in the market.
If you get approval from the registrar, it doesn’t guarantee of an exclusive right to use the mark for your business. The approval suggests that the name is approved by the Companies Act and can be vulnerable towards challenges faced by it in the market. So, one should opt to register a trademark online from a reliable source. Try to file for an application only after you know the details and time taken to register it suitably.
Eligibility Of A Trademark To Get Registered
Not all marks can be registered and therefore, it is better to consider registrability of a mark before you start to use it for your business. It is an important step in trademark registration and make sure that the registrar has no possible grounds to reject the mark. For this, you can take assistance from an attorney who can run the search for an ideal mark. It should be such that it is perfect for your business and relevance such that the target audience can easily distinguish it from the rest by its mark.
When the registrar receives the mark, the allotment for the registration is given by the registrar. This is how the applicant can track the progress of the mark to understand the status of the trademark and how quickly they can get it registered. The application number give access to applicant to use the symbol attached to company logo. This works as a distinguished characteristics for the company.
Checklist to follow for registration of trademark
· The selected mark should be present in paper form or in form of graphics
· The mark should be different from rest and target group should be able to distinguish it from other service and goods category in the market
· It works a connection between the service or goods that a business or person is offering. Therefore, you can use the marks to promote the business.
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