A trademark is an essential intellectual property that consists of recognisable expression, design, and sign. This sign and indication are helpful for particular products and services. A Trademark owner can be an individual, legal entity, or business organisation. You can see the trademark on a label, voucher, and package.
When you use the brand for service, it is known as a service mark. The symbol of the brand helps identify a product.
Factors Of Registering A Trademark
One can register this factor as a trademark.
· Product name- Register a particular product's name as a trademark.
· Business name- Registering a company name as a trademark is one of the most common routes of the business.
· Abbreviations- Abbreviations of a company or brand name can be a trademark. Some automobile companies use this concept.
· Tagline- If you have a motto for your brand, you can go ahead, and it works as a trademark. A saying tells your customers what you stand as a business.
· Colour mar- You can trademark colour for a trademark
Importance Of Trademark Registration
Register a trademark is significant, and it is necessary for different business prospects-
· It showcases your unique identity. It is vital for your business.
· It helps you to build trust and loyalty among your customers.
· It offers legal protection for your brand's identity
· Trademark is an asset
· Trademark prevents the unauthorized usage of your brand identity. It is essential for business oragnsiation.
Process Of Selecting A Trademark
A business organisation should consider the following factors while choosing a name trademark for the business organisation-
1. Avoid the trademark that cannot be registered. Registering a trademark provides several advantages, and it is easy to protect the rights of infringers.
2. Try to choose the fanciful word because strength matters. Choose words may be strong trademarks. These words are essential and will help your customers remember your company name.
3. The goal is to select a unique and distinctive trademark; therefore, avoid generic and descriptive words.
4. Surnames cannot be registered as trademarks. Try to consider this fact before choosing the right brand.
5. Do not choose any confusing words as a trademark.
6. Try to avoid three-letter acronyms and numbers. It is not practical for a trademark.
The Online Trademark Registration Process
You should follow these steps for online trademark registration-
1. Send your filing instruction or fill out an order form to the trademark register office.
2. You will get the instruction sheet after approval of your trademark registration form
3. Words and service marks are referred to as the mark of identity of products and services of a particular company.
4. A shape mark is a unique identity of any product. The shape of a product or packaging is used as a trade mark of any product or service.
5. Logo or symbol refers to the printed design figure or character to denote the product name or firm's name.
These are the unique requirements of trademark registration.
No comments:
Post a Comment